ROBIN BEATTIE
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AVEENO IN-SHOWER FACIAL LAUNCH

 
 

AVEENO POSITIVELY RADIANT IN-SHOWER FACIAL LAUNCH: CREATIVE DIRECTION
The 60 Second In-Shower Facial was one of several products in the Positively Radiant line that Aveeno launched around the same time. I concepted and wrote the copy/scripts for all consumer touchpoints, including Instagram, TV and print.